Nacogdoches County Chamber of Commerce Business and Strategic Plan 2018-19
Short Term Goals

• Continue to evaluate the ROI of Chamber programs
• Increase cultural diversity in Chamber membership
• Further development of the Advocacy/ Public Policy Program
• Create and communicate value of Chamber membership
• Develop program and project manuals

Long Term Goals

• Increase membership
• Improve Chamber facility
• Create industry specific roundtables
• Communications with emerging generations
• Continued to promote Nacogdoches as a destination and encourage more entertainment options

Business Development

• Work with local and regional partners to develop industry groups. 
• To share challenges and look for ways to overcome them.
• Adapt business programs to the multigenerational work force
• Rebrand Agriculture Awards Banquet as scholarship fundraiser
• Continue working with partners to revive ShopNacFirst campaign

Membership Services

• Communicate the value of chamber membership. 
• Explore ways of communicating and showing the value of chamber membership to the emerging generations. 
• Show value of chamber membership to minority business owners
• Improve and show value to members attending the Fourth Friday Lunch
• Revamp Operation Thank You to increase interest

Community Development

• Continue to expand Advocacy and Public Policy program
• Continue to strengthen public policy agenda Nacogdoches/SFA Days in Austin and Lone Star Legislative Summit
• Partner with media to get our message to the public
• Work with Convention and Visitors Center to promote Nacogdoches as a destination
• Increase promotion of NOBLE Scholar and Scholarship program through social media campaign

Special Projects and Fundraisers

• Continue to partner with other organizations to promote the Texas Blueberry Festival  and other events preceding it.
• Create quality maps and guides that also create income for Chamber.
• Update the look of nacogdoches.org
• Revamp sponsorship campaign

Operations

• Organize and complete campaign to revamp Chamber facility
• Continue to evaluate ROI on all Chamber programs
• Continue to evaluate relevance on all Chamber programs